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商品編號: 9-794-031 出版日期: 1993/09/01 作者姓名: Ghemawat, Pankaj 商品類別: Other 商品規格: 18p 再版日期: 2007/01/08 地域: United Kingdom 產業: Broadcasting and streaming media industry 個案年度: 1990 - 1990
商品敘述:
Describes the rivalry between two competitors who have attempted to become the dominant force in the emerging British satellite television industry. Can be used to examine issues of competitive positioning, technology adoption, and scenario analysis. Helps students make decisions given competitive challenges and industry uncertainties.
涵蓋領域:
Securities analysis;Product development;Competitive strategy;Strategy formulation
相關資料:
, (9-799-078), 12p, by Pankaj Ghemawat;, (XLS327), 0p, by Pankaj Ghemawat
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